marketing and communications consulting for faith-based organizations
Christ-centered marketing with purpose.
Christ-centered marketing with purpose.
At Parable Communications, we specialize in marketing and storytelling for faith-based nonprofits, churches, and Christian schools. Founded by Lisa Fitzgerald, we combine decades of experience with a heart for kingdom work. Whether it's growing your church's online presence, helping a school boost enrollment, or sharing a nonprofit's impact with donors, we're here to help you shine.
Storytelling & Campaign Design
We craft narratives that inspire action and deepen connections with your audience. You're already doing the work; let us help you tell the story.
Donor Engagement Strategies
From annual reports to fundraising campaigns, we ensure every interaction builds trust and encourages giving.
Social Media Management
Take the guesswork out of engaging your supporters online with strategic planning and execution.
Event Management
Let us handle pre-event promotion and ensure every detail aligns with your mission. We'll work with your vendors to plan and coordinate an event that your guests will remember. Our team will also manage the event to ensure that you and your leadership team can mingle with guests instead of chasing details.
Website Design & Management
Your website should be more than an online brochure—it's a tool for engagement and growth. We can help with copywriting, layout, and design.
Every organization is different, and we take time to learn what makes yours unique. We tie your marketing and communication goals to your strategic priorities to ensure we move your organization in the right direction. Our team understands the heart of faith-based work. We come alongside your nonprofit to lift the burden of marketing, freeing you to focus on what matters most: fulfilling your mission.
Discover how Parable Communications transformed one faith-based nonprofit's digital presence, driving a 123% increase in social media engagement and a 150% improvement in email open rates. Download the complete case study to learn about our strategies and inspiring results—enter your email to get started!
"Parable Communications is helping our organization thrive! Lisa is an absolute professional with a heart for Christ. She is the best in the business." Wendi L.
"Lisa did an amazing job to help the marketing of our organization! Her creativity and expertise were clear in everything she did!" Matt M.
Churches today face a rapidly evolving cultural and technological landscape. At Parable Communications, we empower your church to share God's truth effectively, whether through engaging sermon content, strategic social media, or impactful branding. Together, we'll amplify your message far beyond the walls of your sanctuary.
Services
Sermon Highlights & Graphics
Turn your weekly messages into shareable, visually appealing content for social media.
Social Media Strategy
We work with you to craft intentional strategies that strengthen your church’s online presence, foster meaningful connections, and expand your reach.
Branding & Logo Design
Reflect your church's identity with cohesive branding that inspires recognition and trust.
Website Development
Build or refine a modern, user-friendly site tailored to your congregation's needs.
Marketing Audits
Uncover opportunities to grow your impact with actionable insights.
At Parable, we desire to bring glory to God by helping Christian churches doing kingdom work. We understand the mission of the Church: to make disciples who make disciples. Our strategies and tools are designed to free up your staff while reaching your community with clarity and purpose.
We empower churches to share the gospel online. Fulfilling the Great Commission involves sharing the gospel worldwide. Social media offers an unprecedented reach, capturing attention on a massive scale. Click the button below to learn more about our social media plans exclusively for Christian churches.
Parable Communications Social Media Plans (pdf)
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Christian schools are the cornerstone of faith-based education, shaping the next generation of leaders for Christ. Parable Communications is here to help your school stand out, connect with families, and grow enrollment with marketing strategies that align with your mission.
Admissions Support
Streamline your admissions process and communicate your school's unique value to prospective families.
Social Media Campaigns
Build excitement for events, share success stories, and create a sense of community online.
Spirit Store Setup
Strengthen school pride with custom merchandise that reflects your branding.
Event Promotion
From open houses to fundraising galas, we'll help you make every event a success.
Branding & Identity
Update your logo, create a brand guide, or reimagine your signage to better communicate your values.
With over 15 years of experience in Christian education marketing, we bring a deep understanding of your needs and opportunities. Our work ensures your school shines in the eyes of families, donors, and your community.
What I appreciated most about Lisa is that she “gets it” when it comes to Christian Education - she listens well and then helped us to tell our story - not just a story but our story - who we were as a school and how our mission comes to life every day.
Lisa knows what audiences respond to, and working with her on a project is just plain fun!
Lisa’s passion is to help mission driven organizations reach their long term and short term goals. She will guide you through data analytics and position you to connect with the hearts of current and future families/customers.
Hey there! I'm Lisa Fitzgerald, the founder of Parable Communications. My passion is helping Christian organizations share their unique stories, reach their goals, and impact the kingdom for Christ. With over 27 years of experience in the marketing world, I've honed my skills in corporate, nonprofit, church, and Christian school marketing, public relations, communications, brand management, development, and admissions support. Throughout my career, I've witnessed the power of a compelling narrative. A story that connects, inspires, and leaves a lasting impact. That's where Parable Communications comes in! We specialize in crafting engaging content that resonates with your audience and boosts your organization's visibility and success.
God has helped me build a team of strong believers who are highly qualified and motivated to help organizations that are impacting the kingdom. From creating captivating campaigns to managing your brand's online presence, we've got you covered. With our years of expertise, we can help you develop comprehensive marketing strategies that will elevate your faith-based organization to new heights.I'm here to be your partner in success, guiding you through the ever-evolving landscape of digital marketing and communications. Let's collaborate, innovate, and create something truly remarkable together!
I'm Jill Baldwin, a seasoned marketing professional with experience spanning retail, ministry, website development, and graphic design. My passion for details, storytelling, and guiding Christian businesses and nonprofits aligns with my belief in helping people do what God designed them to do. I'm excited to be part of Parable Communications, where I get to help organizations deliver on their God-given missions. Working with organizations that endeavor to impact eternity for Christ is a huge bonus.
What truly ignites my passion is the chance to help clients and serve individuals. Marketing isn't simply about buying and selling; it's about forging authentic bonds and fostering meaningful interactions for both clients and customers. My sweet spot is crafting compelling narratives and being adept at visual communication. Dedication to authenticity and creativity is the cornerstone of my approach, ensuring that each client's story is told with impact and resonance.
I would love to learn more about your faith-based nonprofit and find opportunities to collaborate.
Lynn Nichols brings over two decades of expertise in event planning, blending a passion for collaboration with a remarkable ability to remain calm under pressure.
Her extensive experience and serene demeanor ensure that every event detail is handled with precision and grace, allowing clients to relax and fully enjoy their special occasions without stress.
Lynn's approach is all about taking the pressure off you. She excels in creating memorable experiences through meticulous planning and coordination, ensuring every aspect of an event unfolds seamlessly.
Her knack for working harmoniously with clients and vendors alike fosters an atmosphere of teamwork that is pivotal in bringing any event to life.
Whether it's a donor appreciation event, a lavish gala, or a casual gathering, Lynn's commitment and expertise make her an invaluable partner in creating successful and enjoyable events.
Denver Christian HS Principal Opportunity Profile 1024 (pdf)
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